1. Let the brioche slices sit out for 30 minutes to slightly dry.

2. In a bowl, whip cream cheese with powdered sugar and vanilla extract until smooth.

3. Spread the cream cheese mixture evenly onto 3 slices of bread. Layer sliced strawberries on top.

4. Top each with the remaining bread slices to form sandwiches.

5. In a shallow dish, whisk together eggs, milk, cinnamon, and salt.

6. Preheat a nonstick skillet or electric griddle to medium heat (about 325°F).

7. Dip each sandwich into the custard mixture for 5 seconds per side.

8. Add butter to the skillet, then cook each sandwich for 3–4 minutes per side until golden brown.

9. Let rest for 2 minutes before slicing to allow filling to set.

10. Dust with powdered sugar and drizzle with strawberry syrup or preserves before serving.